[{"data":1,"prerenderedAt":1750},["ShallowReactive",2],{"blog/articles/metaplex-announces-vantage-a-new-terminal-on-solana":3,"blog-article-related":232},{"name":4,"created_at":5,"published_at":6,"updated_at":7,"id":8,"uuid":9,"content":10,"slug":223,"full_slug":224,"sort_by_date":19,"position":225,"tag_list":226,"is_startpage":175,"parent_id":228,"meta_data":19,"group_id":229,"first_published_at":230,"release_id":19,"lang":219,"path":19,"alternates":231,"default_full_slug":19,"translated_slugs":19},"Metaplex Announces Vantage: A New Terminal on Solana","2026-09-23T18:46:33.296Z","2026-09-23T20:54:16.989Z","2026-09-23T20:54:17.003Z",223230334179561,"03c3dd07-7ace-4c0c-8955-dafeac6420d4",{"seo":11,"_uid":12,"body":13,"date":163,"title":164,"component":165,"hero_media":166,"intro_text":171,"preview_media":179,"related_articles":188,"newsletter_signup":191,"preview_description":222},[],"3f6ac428-033b-43c2-94f4-9befde9df293",[14],{"_uid":15,"body":16,"component":162},"6107cec9-c614-4c19-af37-a7dab690f0cd",{"type":17,"attrs":18,"content":20},"doc",{"backgroundColor":19},null,[21,72,80,88,113,121,143,154],{"type":22,"attrs":23,"content":24},"paragraph",{"textAlign":19},[25,35,40,53,58,67],{"text":26,"type":27,"marks":28},"23rd September, 2026 –","text",[29,33],{"type":30,"attrs":31},"textStyle",{"color":32},"#000000",{"type":34},"bold",{"text":36,"type":27,"marks":37}," ",[38],{"type":30,"attrs":39},{"color":32},{"text":41,"type":27,"marks":42},"Metaplex",[43,48,51],{"type":44,"attrs":45},"link",{"href":46,"uuid":19,"anchor":19,"target":19,"linktype":47},"https://www.metaplex.com/","url",{"type":30,"attrs":49},{"color":50},"#1155CC",{"type":52},"underline",{"text":54,"type":27,"marks":55},", the leading tokenization platform on Solana, today announced the launch of ",[56],{"type":30,"attrs":57},{"color":32},{"text":59,"type":27,"marks":60},"Vantage",[61,65],{"type":44,"attrs":62},{"href":63,"uuid":19,"anchor":19,"target":64,"linktype":47},"https://x.com/metaplex/status/2102782803612180862?s=20","_self",{"type":30,"attrs":66},{"color":32},{"text":68,"type":27,"marks":69},", a new trading terminal that gives traders complete control over how they discover, track and trade onchain assets.",[70],{"type":30,"attrs":71},{"color":32},{"type":22,"attrs":73,"content":74},{"textAlign":19},[75],{"text":76,"type":27,"marks":77},"Built as the first fully modular trading terminal on Solana, Vantage replaces the traditional fixed trading interface with customizable building blocks that traders can add, remove, resize and arrange around the information and tools that matter most to them.",[78],{"type":30,"attrs":79},{"color":32},{"type":22,"attrs":81,"content":82},{"textAlign":19},[83],{"text":84,"type":27,"marks":85},"Rather than forcing every trader into the same layout, Vantage allows users to create multiple dashboards tailored to different strategies and workflows. Traders can bring together trading tools, token information, research and market data within a single personalized workspace, while dedicated Markets and Portfolio experiences provide a broader view of market activity, holdings and performance.",[86],{"type":30,"attrs":87},{"color":32},{"type":22,"attrs":89,"content":90},{"textAlign":19},[91,97,107],{"text":92,"type":27,"marks":93},"“Trading is personal. Different traders look at different signals, follow different markets and build completely different workflows,” said ",[94,96],{"type":30,"attrs":95},{"color":32},{"type":34},{"text":98,"type":27,"marks":99},"Stephen Hess",[100,103,105,106],{"type":44,"attrs":101},{"href":102,"uuid":19,"anchor":19,"target":19,"linktype":47},"https://www.linkedin.com/in/stephennhess/",{"type":30,"attrs":104},{"color":50},{"type":34},{"type":52},{"text":108,"type":27,"marks":109},", founder of Metaplex. “With Vantage, we wanted to build a terminal that adapts to the trader instead of making the trader adapt to the terminal.”",[110,112],{"type":30,"attrs":111},{"color":32},{"type":34},{"type":22,"attrs":114,"content":115},{"textAlign":19},[116],{"text":117,"type":27,"marks":118},"Vantage expands Metaplex beyond asset issuance and further into the trading layer of onchain markets. By bringing creation, discovery and trading closer together, Metaplex is building toward a more connected experience for markets created on Solana.",[119],{"type":30,"attrs":120},{"color":32},{"type":22,"attrs":122,"content":123},{"textAlign":19},[124,129,138],{"text":125,"type":27,"marks":126},"Vantage is initially launching in beta, with access expanding as Metaplex gathers feedback and continues adding functionality. Traders can join the waitlist at ",[127],{"type":30,"attrs":128},{"color":32},{"text":130,"type":27,"marks":131},"vantage.metaplex.com",[132,135,137],{"type":44,"attrs":133},{"href":134,"uuid":19,"anchor":19,"target":19,"linktype":47},"http://vantage.metaplex.com",{"type":30,"attrs":136},{"color":50},{"type":52},{"text":139,"type":27,"marks":140},". ",[141],{"type":30,"attrs":142},{"color":32},{"type":144,"attrs":145,"content":147},"heading",{"level":146,"textAlign":19},3,[148],{"text":149,"type":27,"marks":150},"ABOUT METAPLEX",[151,153],{"type":30,"attrs":152},{"color":32},{"type":34},{"type":22,"attrs":155,"content":156},{"textAlign":19},[157],{"text":158,"type":27,"marks":159},"Metaplex is the leading tokenization platform on Solana, providing everything needed to launch and trade onchain assets. Metaplex offers first-party applications for launching and trading, enabled by a developer platform that has powered virtually all asset creation on Solana across asset types, from memecoins and project tokens to tokenized collectibles and real-world assets.",[160],{"type":30,"attrs":161},{"color":32},"blog-article-content","2026-09-23 00:00","Metaplex Announced Vantage, the First Fully Modular Trading Terminal on Solana","blog-article",[167],{"_uid":168,"image":169,"video":176,"component":178},"57b9f94d-4b44-4637-8974-93e668c43c11",{"id":170,"alt":171,"name":171,"focus":171,"title":171,"source":171,"filename":172,"copyright":171,"fieldtype":173,"meta_data":174,"is_external_url":175},223261706497155,"","https://a-us.storyblok.com/f/1022298/900x900/289b0659ef/vantageemail.png","asset",{},false,{"id":19,"alt":19,"name":171,"focus":19,"title":19,"source":19,"filename":171,"copyright":19,"fieldtype":173,"meta_data":177},{},"media",[180],{"_uid":181,"image":182,"video":186,"component":178},"fc836a27-5a88-4fa1-8c45-3dd6a84cc8be",{"id":183,"alt":171,"name":171,"focus":171,"title":171,"source":171,"filename":184,"copyright":171,"fieldtype":173,"meta_data":185,"is_external_url":175},223230592531352,"https://a-us.storyblok.com/f/1022298/1600x1012/896fd945fe/vantageblog.png",{},{"id":19,"alt":19,"name":171,"focus":19,"title":19,"source":19,"filename":171,"copyright":19,"fieldtype":173,"meta_data":187},{},[189,190],"52996c95-ee80-4e32-a2e6-bf4ff2ced2a4","2ba97b80-fa03-412e-820a-4568d310b14b",[192],{"name":193,"created_at":194,"published_at":195,"updated_at":196,"id":197,"uuid":198,"content":199,"slug":213,"full_slug":214,"sort_by_date":19,"position":215,"tag_list":216,"is_startpage":175,"parent_id":217,"meta_data":19,"group_id":218,"first_published_at":195,"release_id":19,"lang":219,"path":19,"alternates":220,"default_full_slug":19,"translated_slugs":19,"_stopResolving":221},"Blog Newsletter","2025-01-27T16:35:48.990Z","2025-01-27T16:37:47.202Z","2025-01-27T16:37:47.226Z",20877510,"93dbf1b7-11e4-4e78-bbd8-01d316b0d3f1",{"_uid":200,"headline":201,"component":212},"34dba7c8-f481-447e-a1f3-21a7f44ecb41",{"type":17,"content":202},[203],{"type":22,"content":204},[205,207,210],{"text":206,"type":27},"Stay up-to-date with the latest ",{"text":41,"type":27,"marks":208},[209],{"type":34},{"text":211,"type":27}," insights","newsletter-signup","blog-newsletter","blog/blog-newsletter",0,[],15686866,"00505eb7-2e37-4538-bb81-612807f79964","default",[],true,"Vantage gives traders a customizable workspace for trading, research, market data and portfolio tracking.","metaplex-announces-vantage-a-new-terminal-on-solana","blog/articles/metaplex-announces-vantage-a-new-terminal-on-solana",-780,[227],"Announcement",15686870,"66c0b5c7-99d8-44cd-95f9-c091cd02580f","2026-09-23T18:50:16.268Z",[],[233,1400],{"name":234,"created_at":235,"published_at":236,"updated_at":237,"id":238,"uuid":189,"content":239,"slug":1393,"full_slug":1394,"sort_by_date":19,"position":1395,"tag_list":1396,"is_startpage":175,"parent_id":228,"meta_data":19,"group_id":1398,"first_published_at":236,"release_id":19,"lang":219,"path":19,"alternates":1399,"default_full_slug":19,"translated_slugs":19},"Metaplex July Round-Up 2026","2026-08-19T15:15:40.198Z","2026-08-19T15:29:11.569Z","2026-08-19T15:29:11.592Z",210792203102191,{"seo":240,"_uid":241,"body":242,"date":1368,"title":234,"component":165,"hero_media":1369,"intro_text":171,"preview_media":1379,"related_articles":1388,"newsletter_signup":1391,"preview_description":1392},[],"b5002586-eeab-40c1-b48b-3be6a43dc38d",[243,358,426,577,727,1084,1252],{"_uid":244,"body":245,"component":162},"970f600d-b563-4861-93e3-fb6536259801",{"type":17,"attrs":246,"content":247},{"backgroundColor":19},[248,258],{"type":144,"attrs":249,"content":251},{"level":250,"textAlign":19},2,[252],{"text":253,"type":27,"marks":254},"July Highlights",[255,257],{"type":30,"attrs":256},{"color":32},{"type":34},{"type":259,"content":260},"bullet_list",[261,278,294,310,326,342],{"type":262,"content":263},"list_item",[264],{"type":22,"attrs":265,"content":266},{"textAlign":19},[267,273],{"text":268,"type":27,"marks":269},"Metaplex Core",[270,272],{"type":30,"attrs":271},{"color":32},{"type":34},{"text":274,"type":27,"marks":275}," - Core Asset creation reached 918K (+39% MoM), the largest month in Core's history for the second consecutive month.",[276],{"type":30,"attrs":277},{"color":32},{"type":262,"content":279},[280],{"type":22,"attrs":281,"content":282},{"textAlign":19},[283,289],{"text":284,"type":27,"marks":285},"Protocol Revenue",[286,288],{"type":30,"attrs":287},{"color":32},{"type":34},{"text":290,"type":27,"marks":291}," - Monthly revenue reached $253K (+25% MoM), the highest level since Mar '26 and the third consecutive month of growth.",[292],{"type":30,"attrs":293},{"color":32},{"type":262,"content":295},[296],{"type":22,"attrs":297,"content":298},{"textAlign":19},[299,305],{"text":300,"type":27,"marks":301},"$MPLX",[302,304],{"type":30,"attrs":303},{"color":32},{"type":34},{"text":306,"type":27,"marks":307}," - $MPLX trading went live on Upbit and Bithumb, and $MPLX was added to the Binance Alpha Box, bringing the token to the communities of some of the largest exchanges in the world.",[308],{"type":30,"attrs":309},{"color":32},{"type":262,"content":311},[312],{"type":22,"attrs":313,"content":314},{"textAlign":19},[315,321],{"text":316,"type":27,"marks":317},"$HEEBOO",[318,320],{"type":30,"attrs":319},{"color":32},{"type":34},{"text":322,"type":27,"marks":323}," - Claynosaurz announced Metaplex will power their $HEEBOO token launch, which goes live in August.",[324],{"type":30,"attrs":325},{"color":32},{"type":262,"content":327},[328],{"type":22,"attrs":329,"content":330},{"textAlign":19},[331,337],{"text":332,"type":27,"marks":333},"$MPLX DAO Buyback",[334,336],{"type":30,"attrs":335},{"color":32},{"type":34},{"text":338,"type":27,"marks":339}," - The Metaplex DAO bought back 3.8M $MPLX (0.4% of total supply / 0.8% of outstanding supply), bringing the DAO's total holdings to 339mm MPLX (34% of total supply).",[340],{"type":30,"attrs":341},{"color":32},{"type":262,"content":343},[344],{"type":22,"attrs":345,"content":346},{"textAlign":19},[347,353],{"text":348,"type":27,"marks":349},"$MPLX Foundation Purchase",[350,352],{"type":30,"attrs":351},{"color":32},{"type":34},{"text":354,"type":27,"marks":355}," - The Metaplex Foundation acquired 42.3M $MPLX (4.2% of total supply / 8.7% of outstanding supply) for its treasury in an OTC transaction.",[356],{"type":30,"attrs":357},{"color":32},{"_uid":359,"body":360,"component":162},"60202ec5-8731-4d68-a9c4-c7029a0aed5e",{"type":17,"attrs":361,"content":362},{"backgroundColor":19},[363,372,387,400,413],{"type":144,"attrs":364,"content":365},{"level":250,"textAlign":19},[366],{"text":367,"type":27,"marks":368},"Protocol Activity",[369,371],{"type":30,"attrs":370},{"color":32},{"type":34},{"type":22,"attrs":373,"content":374},{"textAlign":19},[375,380],{"text":376,"type":27,"marks":377},"In July, Metaplex generated $253K in protocol revenue, up 25% from June and the highest month since March, including $141K from Token Metadata (56%), $107K from Core (43%), and $4K from Genesis and Other (2%). July marked the third consecutive month of growth across protocol revenue, asset creation, and unique signers.",[378],{"type":30,"attrs":379},{"color":32},{"type":381,"attrs":382},"image",{"id":383,"alt":171,"src":384,"title":171,"source":171,"copyright":171,"meta_data":385},210792891916731,"https://a-us.storyblok.com/f/1022298/1600x900/d81733dd84/image7.png",{"size":386},"1600x900",{"type":22,"attrs":388,"content":389},{"textAlign":19},[390,395],{"text":391,"type":27,"marks":392},"In July, 182K Token Metadata assets were created, up 10% MoM, including 160K fungible tokens (88%).",[393],{"type":30,"attrs":394},{"color":32},{"type":381,"attrs":396},{"id":397,"alt":171,"src":398,"title":171,"source":171,"copyright":171,"meta_data":399},210792891937213,"https://a-us.storyblok.com/f/1022298/1600x900/7f5bda55f6/image2.png",{"size":386},{"type":22,"attrs":401,"content":402},{"textAlign":19},[403,408],{"text":404,"type":27,"marks":405},"New Core mints reached 918K, up 39% from June and marking Core’s biggest month ever, its second consecutive all-time record. Total Core assets created have now surpassed 8 million.",[406],{"type":30,"attrs":407},{"color":32},{"type":381,"attrs":409},{"id":410,"alt":171,"src":411,"title":171,"source":171,"copyright":171,"meta_data":412},210792891879865,"https://a-us.storyblok.com/f/1022298/1600x900/35845e172e/image5.png",{"size":386},{"type":22,"attrs":414,"content":415},{"textAlign":19},[416,421],{"text":417,"type":27,"marks":418},"In July, approximately 160K unique wallets signed transactions with Metaplex, up from 136K in June (+18% MoM) and the highest level since March. Lifetime, more than 14 million unique wallets have now signed a Metaplex transaction.",[419],{"type":30,"attrs":420},{"color":32},{"type":381,"attrs":422},{"id":423,"alt":171,"src":424,"title":171,"source":171,"copyright":171,"meta_data":425},210792891986366,"https://a-us.storyblok.com/f/1022298/1600x900/f5a4e3f271/image6.png",{"size":386},{"_uid":427,"body":428,"component":162},"ebca2202-887c-4bee-8fe8-5001fd65e1e3",{"type":17,"attrs":429,"content":430},{"backgroundColor":19},[431,440,449,499,507,516,552,560,569],{"type":144,"attrs":432,"content":433},{"level":250,"textAlign":19},[434],{"text":435,"type":27,"marks":436},"Metaplex Platform",[437,439],{"type":30,"attrs":438},{"color":32},{"type":34},{"type":22,"attrs":441,"content":442},{"textAlign":19},[443],{"text":444,"type":27,"marks":445},"Core's Biggest Month Ever, Again",[446,448],{"type":30,"attrs":447},{"color":32},{"type":34},{"type":22,"attrs":450,"content":451},{"textAlign":19},[452,457,466,471,480,485,494],{"text":453,"type":27,"marks":454},"Core followed June's record with an even bigger July: ",[455],{"type":30,"attrs":456},{"color":32},{"text":458,"type":27,"marks":459},"918K new assets minted",[460,463,465],{"type":44,"attrs":461},{"href":462,"uuid":19,"anchor":19,"target":19,"linktype":47},"https://x.com/metaplex/status/2081783086774202856",{"type":30,"attrs":464},{"color":50},{"type":52},{"text":467,"type":27,"marks":468},", up 39% from the previous all-time high set just one month earlier. This record month was led by ",[469],{"type":30,"attrs":470},{"color":32},{"text":472,"type":27,"marks":473},"Candy Digital's migration",[474,477,479],{"type":44,"attrs":475},{"href":476,"uuid":19,"anchor":19,"target":19,"linktype":47},"https://x.com/meta_hess/status/2074595286362771680",{"type":30,"attrs":478},{"color":50},{"type":52},{"text":481,"type":27,"marks":482}," of licensed collectibles, bringing some of the world's biggest IP, including MLB and WWE to Solana. Collector Crypt continued to tokenize graded cards and ",[483],{"type":30,"attrs":484},{"color":32},{"text":486,"type":27,"marks":487},"Beezie went live",[488,491,493],{"type":44,"attrs":489},{"href":490,"uuid":19,"anchor":19,"target":19,"linktype":47},"https://x.com/meta_hess/status/2080310712250032389",{"type":30,"attrs":492},{"color":50},{"type":52},{"text":495,"type":27,"marks":496}," on Solana with a claw-machine featuring collectibles that users can own, trade, and redeem, all minted with Metaplex Core. ",[497],{"type":30,"attrs":498},{"color":32},{"type":22,"attrs":500,"content":501},{"textAlign":19},[502],{"text":503,"type":27,"marks":504},"Core's continued adoption as the most powerful asset standard on Solana drove $107k in protocol revenue and 43% share of total protocol revenue, its highest month ever on both measures. ",[505],{"type":30,"attrs":506},{"color":32},{"type":22,"attrs":508,"content":509},{"textAlign":19},[510],{"text":511,"type":27,"marks":512},"Agent Registry Integrations",[513,515],{"type":30,"attrs":514},{"color":32},{"type":34},{"type":22,"attrs":517,"content":518},{"textAlign":19},[519,524,533,538,547],{"text":520,"type":27,"marks":521},"The 014 Agent Registry continued to see adoption as the standard for tokenized agents. ",[522],{"type":30,"attrs":523},{"color":32},{"text":525,"type":27,"marks":526},"Voight Agents came to the registry",[527,530,532],{"type":44,"attrs":528},{"href":529,"uuid":19,"anchor":19,"target":19,"linktype":47},"https://x.com/metaplex/status/2074909593537306922",{"type":30,"attrs":531},{"color":50},{"type":52},{"text":534,"type":27,"marks":535}," bringing observable AI agents onchain with real-time monitoring on Solana - the follow-through on the integration announced in June. ",[536],{"type":30,"attrs":537},{"color":32},{"text":539,"type":27,"marks":540},"Hatcher shipped a two-click registration flow",[541,544,546],{"type":44,"attrs":542},{"href":543,"uuid":19,"anchor":19,"target":19,"linktype":47},"https://x.com/HatcherLabs/status/2072949422699303228",{"type":30,"attrs":545},{"color":50},{"type":52},{"text":548,"type":27,"marks":549}," that gives any Hatcher agent an onchain identity with Metaplex and the ability to launch an official Metaplex agent token in under a minute.",[550],{"type":30,"attrs":551},{"color":32},{"type":22,"attrs":553,"content":554},{"textAlign":19},[555],{"text":556,"type":27,"marks":557},"Both integrations reinforce the same pattern established in the spring: platforms plug into the registry for identity, then inherit the rest of the stack - wallets, discoverability through DAS, profiles, and the agent token launch path.",[558],{"type":30,"attrs":559},{"color":32},{"type":22,"attrs":561,"content":562},{"textAlign":19},[563],{"text":564,"type":27,"marks":565},"RWAs and Tokenized Securities R&D",[566,568],{"type":30,"attrs":567},{"color":32},{"type":34},{"type":22,"attrs":570,"content":571},{"textAlign":19},[572],{"text":573,"type":27,"marks":574},"Metaplex Foundation continued to advance the development of new infrastructure for the issuing and managing of RWAs with native compliance functionality enforced onchain. These programs are currently live on devnet. ",[575],{"type":30,"attrs":576},{"color":32},{"_uid":578,"body":579,"component":162},"91719a86-e806-4d1a-8519-b06c5732f442",{"type":17,"attrs":580,"content":581},{"backgroundColor":19},[582,591,600,608,621,657,666,675,697],{"type":144,"attrs":583,"content":584},{"level":250,"textAlign":19},[585],{"text":586,"type":27,"marks":587},"Metaplex DAO",[588,590],{"type":30,"attrs":589},{"color":32},{"type":34},{"type":22,"attrs":592,"content":593},{"textAlign":19},[594],{"text":595,"type":27,"marks":596},"Metaplex Protocol Revenue & $MPLX Buybacks",[597,599],{"type":30,"attrs":598},{"color":32},{"type":34},{"type":22,"attrs":601,"content":602},{"textAlign":19},[603],{"text":604,"type":27,"marks":605},"July's buybacks reached 3.8M $MPLX as $101k of June's protocol revenue went towards buybacks for the DAO (0.4% of the total supply / 0.8% of outstanding supply). Each month, 50% of prior month's protocol revenue is allocated to $MPLX buybacks for the DAO.",[606],{"type":30,"attrs":607},{"color":32},{"type":22,"attrs":609,"content":610},{"textAlign":19},[611,616],{"text":612,"type":27,"marks":613},"July protocol fees reached $253K USD (3,249 SOL), 50% of which will be used to buy back $MPLX for the DAO in August.",[614],{"type":30,"attrs":615},{"color":32},{"type":381,"attrs":617},{"id":618,"alt":171,"src":619,"title":171,"source":171,"copyright":171,"meta_data":620},210792891920828,"https://a-us.storyblok.com/f/1022298/1600x900/48d69861ae/image1.png",{"size":386},{"type":22,"attrs":622,"content":623},{"textAlign":19},[624,629,638,643,652],{"text":625,"type":27,"marks":626},"As of August 18th, the ",[627],{"type":30,"attrs":628},{"color":32},{"text":630,"type":27,"marks":631},"Metaplex DAO directly holds",[632,635,637],{"type":44,"attrs":633},{"href":634,"uuid":19,"anchor":19,"target":19,"linktype":47},"https://docs.google.com/spreadsheets/d/1ZkWogO99TRoSEXqlCuMmV5ZzmY0I6KWbpdoY-eD8hrk/edit?usp=sharing",{"type":30,"attrs":636},{"color":50},{"type":52},{"text":639,"type":27,"marks":640}," 305M $MPLX (30.5% of total supply) and has deployed an additional 32mm tokens (3.2% of total supply) as ",[641],{"type":30,"attrs":642},{"color":32},{"text":644,"type":27,"marks":645},"protocol owned liquidity (POL)",[646,649,651],{"type":44,"attrs":647},{"href":648,"uuid":19,"anchor":19,"target":19,"linktype":47},"https://kamino.com/liquidity/8VqeQzBtVoF9wCmVpeWPx4ctZR7wKBKPmZL5L6i5QVrW",{"type":30,"attrs":650},{"color":50},{"type":52},{"text":653,"type":27,"marks":654},".",[655],{"type":30,"attrs":656},{"color":32},{"type":144,"attrs":658,"content":659},{"level":250,"textAlign":19},[660],{"text":661,"type":27,"marks":662},"Metaplex Foundation",[663,665],{"type":30,"attrs":664},{"color":32},{"type":34},{"type":22,"attrs":667,"content":668},{"textAlign":19},[669],{"text":670,"type":27,"marks":671},"Metaplex Foundation $MPLX Purchases and Holdings",[672,674],{"type":30,"attrs":673},{"color":32},{"type":34},{"type":22,"attrs":676,"content":677},{"textAlign":19},[678,683,692],{"text":679,"type":27,"marks":680},"In July, Metaplex Foundation ",[681],{"type":30,"attrs":682},{"color":32},{"text":684,"type":27,"marks":685},"purchased 42.3M $MPLX for its treasury",[686,689,691],{"type":44,"attrs":687},{"href":688,"uuid":19,"anchor":19,"target":19,"linktype":47},"https://x.com/MetaplexFndn/status/2087257620495151362?s=20",{"type":30,"attrs":690},{"color":50},{"type":52},{"text":693,"type":27,"marks":694},", representing 4.2% of the total supply or 8.7% of the outstanding supply. The purchase was made directly from a large holder and represented their entire remaining position.",[695],{"type":30,"attrs":696},{"color":32},{"type":22,"attrs":698,"content":699},{"textAlign":19},[700,705,713,718],{"text":701,"type":27,"marks":702},"As of August 18th, ",[703],{"type":30,"attrs":704},{"color":32},{"text":706,"type":27,"marks":707},"Metaplex Foundation holds",[708,710,712],{"type":44,"attrs":709},{"href":634,"uuid":19,"anchor":19,"target":19,"linktype":47},{"type":30,"attrs":711},{"color":50},{"type":52},{"text":714,"type":27,"marks":715}," 209M $MPLX (20.9% of total supply) in treasury wallets, with an additional 15mm tokens (1.5% of total supply) deployed in passive ",[716],{"type":30,"attrs":717},{"color":32},{"text":719,"type":27,"marks":720},"Kamino LP positions.",[721,724,726],{"type":44,"attrs":722},{"href":723,"uuid":19,"anchor":19,"target":19,"linktype":47},"https://kamino.com/liquidity/CbCuhZpNqvR1w9Dq1ZeafUZWKprzzRmKbkaA178eNKej",{"type":30,"attrs":725},{"color":50},{"type":52},{"_uid":728,"body":729,"component":162},"e031ebc1-11ee-46f2-8e7f-c0c9363ceb27",{"type":17,"attrs":730,"content":731},{"backgroundColor":19},[732,741,750,786,795,817,826,876,893,902,950,959,995,1004,1053,1062],{"type":144,"attrs":733,"content":734},{"level":250,"textAlign":19},[735],{"text":736,"type":27,"marks":737},"Partnership and Community Highlights",[738,740],{"type":30,"attrs":739},{"color":32},{"type":34},{"type":22,"attrs":742,"content":743},{"textAlign":19},[744],{"text":745,"type":27,"marks":746},"$MPLX Live on Upbit and Bithumb",[747,749],{"type":30,"attrs":748},{"color":32},{"type":34},{"type":22,"attrs":751,"content":752},{"textAlign":19},[753,758,767,772,781],{"text":754,"type":27,"marks":755},"Following June's listing announcements, ",[756],{"type":30,"attrs":757},{"color":32},{"text":759,"type":27,"marks":760},"$MPLX trading went live on Upbit",[761,764,766],{"type":44,"attrs":762},{"href":763,"uuid":19,"anchor":19,"target":19,"linktype":47},"https://x.com/metaplex/status/2072892437920387381",{"type":30,"attrs":765},{"color":50},{"type":52},{"text":768,"type":27,"marks":769}," (BTC, USDT) and ",[770],{"type":30,"attrs":771},{"color":32},{"text":773,"type":27,"marks":774},"Bithumb",[775,778,780],{"type":44,"attrs":776},{"href":777,"uuid":19,"anchor":19,"target":19,"linktype":47},"https://x.com/metaplex/status/2073073130126606798",{"type":30,"attrs":779},{"color":50},{"type":52},{"text":782,"type":27,"marks":783}," (KRW) in the first days of July, opening the token to the communities of South Korea's two largest exchanges. Korea remains a high-conviction strategic market following the Metaplex Korea Summit, CIS 2026, and the community push that preceded the listings, with the next major activation coming at Korea Blockchain Week.",[784],{"type":30,"attrs":785},{"color":32},{"type":22,"attrs":787,"content":788},{"textAlign":19},[789],{"text":790,"type":27,"marks":791},"$MPLX Featured in Binance Alpha Box",[792,794],{"type":30,"attrs":793},{"color":32},{"type":34},{"type":22,"attrs":796,"content":797},{"textAlign":19},[798,803,812],{"text":799,"type":27,"marks":800},"On July 14th, ",[801],{"type":30,"attrs":802},{"color":32},{"text":804,"type":27,"marks":805},"$MPLX was also added to the Binance Alpha Box",[806,809,811],{"type":44,"attrs":807},{"href":808,"uuid":19,"anchor":19,"target":19,"linktype":47},"https://x.com/metaplex/status/2076985646103527830",{"type":30,"attrs":810},{"color":50},{"type":52},{"text":813,"type":27,"marks":814},", bringing the token that powers tokenization on Solana to Binance users. The campaign resulted in $MPLX receiving an alpha point boost on their platform along with an airdrop for Binance users.",[815],{"type":30,"attrs":816},{"color":32},{"type":22,"attrs":818,"content":819},{"textAlign":19},[820],{"text":821,"type":27,"marks":822},"$HEEBOO: Claynosaurz Fan Participation, Powered By Metaplex",[823,825],{"type":30,"attrs":824},{"color":32},{"type":34},{"type":22,"attrs":827,"content":828},{"textAlign":19},[829,834,843,848,857,862,871],{"text":830,"type":27,"marks":831},"On July 8th, ",[832],{"type":30,"attrs":833},{"color":32},{"text":835,"type":27,"marks":836},"Claynosaurz announced $HEEBOO",[837,840,842],{"type":44,"attrs":838},{"href":839,"uuid":19,"anchor":19,"target":19,"linktype":47},"https://x.com/HeebooOfficial/status/2074833939672219890",{"type":30,"attrs":841},{"color":50},{"type":52},{"text":844,"type":27,"marks":845},", the economic layer of fan participation for its ",[846],{"type":30,"attrs":847},{"color":32},{"text":849,"type":27,"marks":850},"HEEBOO studio platform",[851,854,856],{"type":44,"attrs":852},{"href":853,"uuid":19,"anchor":19,"target":19,"linktype":47},"https://www.heeboo.com/",{"type":30,"attrs":855},{"color":50},{"type":52},{"text":858,"type":27,"marks":859}," where creators reward the fans who back them, and fans earn by supporting the creators they believe in. The token is powered by Metaplex and will launch through a ",[860],{"type":30,"attrs":861},{"color":32},{"text":863,"type":27,"marks":864},"Genesis Launch Pool",[865,868,870],{"type":44,"attrs":866},{"href":867,"uuid":19,"anchor":19,"target":19,"linktype":47},"https://token.heeboo.com",{"type":30,"attrs":869},{"color":50},{"type":52},{"text":872,"type":27,"marks":873}," with a 48-hour deposit window, 5% of supply offered, zero deposit and withdrawal fees, and one community-discovered price. ",[874],{"type":30,"attrs":875},{"color":32},{"type":22,"attrs":877,"content":878},{"textAlign":19},[879,888],{"text":880,"type":27,"marks":881},"Claim wallet registration opened on July 30th",[882,885,887],{"type":44,"attrs":883},{"href":884,"uuid":19,"anchor":19,"target":19,"linktype":47},"https://x.com/Claynosaurz/status/2082875321431503186",{"type":30,"attrs":886},{"color":50},{"type":52},{"text":889,"type":27,"marks":890}," for all Claynosaurz character NFT holders ahead of the launch, which is set for August 25th. One of the most recognizable consumer IP studios on Solana choosing a Genesis Launch Pool for its token debut is exactly the fair-launch use case the mechanic was built for.",[891],{"type":30,"attrs":892},{"color":32},{"type":22,"attrs":894,"content":895},{"textAlign":19},[896],{"text":897,"type":27,"marks":898},"Candy Digital Migration At Scale",[899,901],{"type":30,"attrs":900},{"color":32},{"type":34},{"type":22,"attrs":903,"content":904},{"textAlign":19},[905,910,918,923,932,937,946],{"text":906,"type":27,"marks":907},"Candy Digital's ",[908],{"type":30,"attrs":909},{"color":32},{"text":911,"type":27,"marks":912},"migration to Metaplex Core",[913,915,917],{"type":44,"attrs":914},{"href":476,"uuid":19,"anchor":19,"target":19,"linktype":47},{"type":30,"attrs":916},{"color":50},{"type":52},{"text":919,"type":27,"marks":920}," moved from kickoff to full execution in July, with licensed collectibles from MLB, WWE, and other major IP arriving in batches and driving weekly all-time highs in Core minting. Candy Digital and Metaplex also ",[921],{"type":30,"attrs":922},{"color":32},{"text":924,"type":27,"marks":925},"co-hosted an X Space",[926,929,931],{"type":44,"attrs":927},{"href":928,"uuid":19,"anchor":19,"target":19,"linktype":47},"https://x.com/CandyDigital/status/2079592336389025996",{"type":30,"attrs":930},{"color":50},{"type":52},{"text":933,"type":27,"marks":934}," to walk the community through the migration and what it unlocks. The surrounding market noticed: digital Pokemon cards, MLB cards, and other collectibles powered by Metaplex standards were credited with ",[935],{"type":30,"attrs":936},{"color":32},{"text":938,"type":27,"marks":939},"driving the resurgence in Solana NFT volumes",[940,943,945],{"type":44,"attrs":941},{"href":942,"uuid":19,"anchor":19,"target":19,"linktype":47},"https://x.com/DegenMack/status/2078921348555149396",{"type":30,"attrs":944},{"color":50},{"type":52},{"text":653,"type":27,"marks":947},[948],{"type":30,"attrs":949},{"color":32},{"type":22,"attrs":951,"content":952},{"textAlign":19},[953],{"text":954,"type":27,"marks":955},"Thailand: Metaplex BKK",[956,958],{"type":30,"attrs":957},{"color":32},{"type":34},{"type":22,"attrs":960,"content":961},{"textAlign":19},[962,967,976,981,990],{"text":963,"type":27,"marks":964},"Metaplex's global expansion made its next stop in Thailand. Bitkub, Thailand's leading digital asset exchange, co-hosted the ",[965],{"type":30,"attrs":966},{"color":32},{"text":968,"type":27,"marks":969},"Metaplex BKK meetup",[970,973,975],{"type":44,"attrs":971},{"href":972,"uuid":19,"anchor":19,"target":19,"linktype":47},"https://x.com/BitkubOfficial/status/2073013889801851115",{"type":30,"attrs":974},{"color":50},{"type":52},{"text":977,"type":27,"marks":978}," in Bangkok on July 24th, bringing together local builders and creators. Earlier in the month, Metaplex delivered the ",[979],{"type":30,"attrs":980},{"color":32},{"text":982,"type":27,"marks":983},"first official workshop for the newly appointed Superteam Thailand",[984,987,989],{"type":44,"attrs":985},{"href":986,"uuid":19,"anchor":19,"target":19,"linktype":47},"https://x.com/tonyboyletweets/status/2074085032680190124",{"type":30,"attrs":988},{"color":50},{"type":52},{"text":991,"type":27,"marks":992}," at Based Studio in Bangkok, onboarding the next wave of Thai builders to NFTs, digital assets, and AI on Metaplex.",[993],{"type":30,"attrs":994},{"color":32},{"type":22,"attrs":996,"content":997},{"textAlign":19},[998],{"text":999,"type":27,"marks":1000},"Collector Crypt, Beezie, And Tokenized Collectibles",[1001,1003],{"type":30,"attrs":1002},{"color":32},{"type":34},{"type":22,"attrs":1005,"content":1006},{"textAlign":19},[1007,1012,1021,1026,1035,1040,1048],{"text":1008,"type":27,"marks":1009},"Collector Crypt extended their run in July, by tokenizing graded trading cards as Core assets and powering ",[1010],{"type":30,"attrs":1011},{"color":32},{"text":1013,"type":27,"marks":1014},"pack-ripping experiences",[1015,1018,1020],{"type":44,"attrs":1016},{"href":1017,"uuid":19,"anchor":19,"target":19,"linktype":47},"https://x.com/metaplex/status/2080307683396030821",{"type":30,"attrs":1019},{"color":50},{"type":52},{"text":1022,"type":27,"marks":1023}," across Solana. Beezie followed its ",[1024],{"type":30,"attrs":1025},{"color":32},{"text":1027,"type":27,"marks":1028},"teaser",[1029,1032,1034],{"type":44,"attrs":1030},{"href":1031,"uuid":19,"anchor":19,"target":19,"linktype":47},"https://x.com/metaplex/status/2073089825851249134",{"type":30,"attrs":1033},{"color":50},{"type":52},{"text":1036,"type":27,"marks":1037}," by ",[1038],{"type":30,"attrs":1039},{"color":32},{"text":1041,"type":27,"marks":1042},"going live with their claw-machine",[1043,1045,1047],{"type":44,"attrs":1044},{"href":490,"uuid":19,"anchor":19,"target":19,"linktype":47},{"type":30,"attrs":1046},{"color":50},{"type":52},{"text":1049,"type":27,"marks":1050}," on Solana where users own and trade collectibles onchain and redeem the physical item whenever they want, with every asset minted through Metaplex Core. The through-line matches June's message: Core is becoming the asset standard behind physical-collectible behavior on Solana, from cards and packs to claws and gachas.",[1051],{"type":30,"attrs":1052},{"color":32},{"type":22,"attrs":1054,"content":1055},{"textAlign":19},[1056],{"text":1057,"type":27,"marks":1058},"Community And Capital Formation",[1059,1061],{"type":30,"attrs":1060},{"color":32},{"type":34},{"type":22,"attrs":1063,"content":1064},{"textAlign":19},[1065,1070,1079],{"text":1066,"type":27,"marks":1067},"Head of BD & Partnerships Clay Helms joined ",[1068],{"type":30,"attrs":1069},{"color":32},{"text":1071,"type":27,"marks":1072},"Superteam's weekly Office Hours",[1073,1076,1078],{"type":44,"attrs":1074},{"href":1075,"uuid":19,"anchor":19,"target":19,"linktype":47},"https://x.com/JosipVolarevic2/status/2082219146691899522",{"type":30,"attrs":1077},{"color":50},{"type":52},{"text":1080,"type":27,"marks":1081}," on July 29th to talk capital formation on Solana with builders across the global Superteam network, extending the reach of the Metaplex launch stack to the ecosystem's most active builder community. ",[1082],{"type":30,"attrs":1083},{"color":32},{"_uid":1085,"body":1086,"component":162},"b4c28f5e-b0d2-4d8a-9b44-fce7254a7642",{"type":17,"attrs":1087,"content":1088},{"backgroundColor":19},[1089,1098,1106],{"type":144,"attrs":1090,"content":1091},{"level":250,"textAlign":19},[1092],{"text":1093,"type":27,"marks":1094},"Ecosystem",[1095,1097],{"type":30,"attrs":1096},{"color":32},{"type":34},{"type":22,"attrs":1099,"content":1100},{"textAlign":19},[1101],{"text":1102,"type":27,"marks":1103},"July saw continued activity across collectibles platforms, agent infrastructure, and regional communities building around Metaplex.",[1104],{"type":30,"attrs":1105},{"color":32},{"type":259,"content":1107},[1108,1126,1144,1162,1180,1198,1216,1234],{"type":262,"content":1109},[1110],{"type":22,"attrs":1111,"content":1112},{"textAlign":19},[1113,1121],{"text":1114,"type":27,"marks":1115},"Beezie",[1116,1118,1120],{"type":44,"attrs":1117},{"href":490,"uuid":19,"anchor":19,"target":19,"linktype":47},{"type":30,"attrs":1119},{"color":50},{"type":52},{"text":1122,"type":27,"marks":1123}," - Went live with claw-machine collectibles on Solana: own and trade onchain, redeem the physical item when you want, with assets minted using Metaplex Core.",[1124],{"type":30,"attrs":1125},{"color":32},{"type":262,"content":1127},[1128],{"type":22,"attrs":1129,"content":1130},{"textAlign":19},[1131,1139],{"text":1132,"type":27,"marks":1133},"Collector Crypt",[1134,1136,1138],{"type":44,"attrs":1135},{"href":1017,"uuid":19,"anchor":19,"target":19,"linktype":47},{"type":30,"attrs":1137},{"color":50},{"type":52},{"text":1140,"type":27,"marks":1141}," - Continued an all-time run using Core to tokenize graded cards and power pack-ripping experiences across Solana.",[1142],{"type":30,"attrs":1143},{"color":32},{"type":262,"content":1145},[1146],{"type":22,"attrs":1147,"content":1148},{"textAlign":19},[1149,1157],{"text":1150,"type":27,"marks":1151},"Candy Digital",[1152,1154,1156],{"type":44,"attrs":1153},{"href":476,"uuid":19,"anchor":19,"target":19,"linktype":47},{"type":30,"attrs":1155},{"color":50},{"type":52},{"text":1158,"type":27,"marks":1159}," - Migrated its platform and community to Solana on Metaplex Core, with batches continuing through the summer.",[1160],{"type":30,"attrs":1161},{"color":32},{"type":262,"content":1163},[1164],{"type":22,"attrs":1165,"content":1166},{"textAlign":19},[1167,1175],{"text":1168,"type":27,"marks":1169},"Claynosaurz",[1170,1172,1174],{"type":44,"attrs":1171},{"href":884,"uuid":19,"anchor":19,"target":19,"linktype":47},{"type":30,"attrs":1173},{"color":50},{"type":52},{"text":1176,"type":27,"marks":1177}," - Opened $HEEBOO claim wallet registration for all Claynosaurz character NFT holders ahead of the August Genesis launch.",[1178],{"type":30,"attrs":1179},{"color":32},{"type":262,"content":1181},[1182],{"type":22,"attrs":1183,"content":1184},{"textAlign":19},[1185,1193],{"text":1186,"type":27,"marks":1187},"Voight",[1188,1190,1192],{"type":44,"attrs":1189},{"href":529,"uuid":19,"anchor":19,"target":19,"linktype":47},{"type":30,"attrs":1191},{"color":50},{"type":52},{"text":1194,"type":27,"marks":1195}," - Brought observable AI agents to the 014 Agent Registry with real-time monitoring on Solana.",[1196],{"type":30,"attrs":1197},{"color":32},{"type":262,"content":1199},[1200],{"type":22,"attrs":1201,"content":1202},{"textAlign":19},[1203,1211],{"text":1204,"type":27,"marks":1205},"Hatcher",[1206,1208,1210],{"type":44,"attrs":1207},{"href":543,"uuid":19,"anchor":19,"target":19,"linktype":47},{"type":30,"attrs":1209},{"color":50},{"type":52},{"text":1212,"type":27,"marks":1213}," - Shipped two-click onchain agent identity registration through the Metaplex Agent Registry, including an agent token launch path.",[1214],{"type":30,"attrs":1215},{"color":32},{"type":262,"content":1217},[1218],{"type":22,"attrs":1219,"content":1220},{"textAlign":19},[1221,1229],{"text":1222,"type":27,"marks":1223},"Superteam Thailand",[1224,1226,1228],{"type":44,"attrs":1225},{"href":986,"uuid":19,"anchor":19,"target":19,"linktype":47},{"type":30,"attrs":1227},{"color":50},{"type":52},{"text":1230,"type":27,"marks":1231}," - Hosted the first official Metaplex workshop in Bangkok, onboarding new builders to Metaplex standards.",[1232],{"type":30,"attrs":1233},{"color":32},{"type":262,"content":1235},[1236],{"type":22,"attrs":1237,"content":1238},{"textAlign":19},[1239,1247],{"text":1240,"type":27,"marks":1241},"Bitkub",[1242,1244,1246],{"type":44,"attrs":1243},{"href":972,"uuid":19,"anchor":19,"target":19,"linktype":47},{"type":30,"attrs":1245},{"color":50},{"type":52},{"text":1248,"type":27,"marks":1249}," - Thailand's leading digital asset exchange co-hosted the Metaplex BKK meetup, connecting its community of builders and creators with Metaplex.",[1250],{"type":30,"attrs":1251},{"color":32},{"_uid":1253,"body":1254,"component":162},"c5733663-9440-4c40-8eed-8838ff9e403a",{"type":17,"attrs":1255,"content":1256},{"backgroundColor":19},[1257,1334],{"type":22,"attrs":1258,"content":1259},{"textAlign":19},[1260,1265,1274,1279,1288,1293,1302,1307,1316,1321,1330],{"text":1261,"type":27,"marks":1262},"Follow ",[1263],{"type":30,"attrs":1264},{"color":32},{"text":1266,"type":27,"marks":1267},"@metaplex",[1268,1271,1273],{"type":44,"attrs":1269},{"href":1270,"uuid":19,"anchor":19,"target":19,"linktype":47},"http://twitter.com/metaplex",{"type":30,"attrs":1272},{"color":50},{"type":52},{"text":1275,"type":27,"marks":1276}," on X for ongoing community updates. You can also subscribe to receive these monthly updates directly to your email ",[1277],{"type":30,"attrs":1278},{"color":32},{"text":1280,"type":27,"marks":1281},"here",[1282,1285,1287],{"type":44,"attrs":1283},{"href":1284,"uuid":19,"anchor":19,"target":19,"linktype":47},"https://metaplex.eo.page/subscribe",{"type":30,"attrs":1286},{"color":50},{"type":52},{"text":1289,"type":27,"marks":1290},". To contribute to the Metaplex protocol, engage with us on ",[1291],{"type":30,"attrs":1292},{"color":32},{"text":1294,"type":27,"marks":1295},"GitHub",[1296,1299,1301],{"type":44,"attrs":1297},{"href":1298,"uuid":19,"anchor":19,"target":19,"linktype":47},"https://github.com/orgs/metaplex-foundation/discussions",{"type":30,"attrs":1300},{"color":50},{"type":52},{"text":1303,"type":27,"marks":1304}," or submit a ",[1305],{"type":30,"attrs":1306},{"color":32},{"text":1308,"type":27,"marks":1309},"Metaplex Improvement Proposal",[1310,1313,1315],{"type":44,"attrs":1311},{"href":1312,"uuid":19,"anchor":19,"target":19,"linktype":47},"https://github.com/metaplex-foundation/mip",{"type":30,"attrs":1314},{"color":50},{"type":52},{"text":1317,"type":27,"marks":1318}," (MIP) at ",[1319],{"type":30,"attrs":1320},{"color":32},{"text":1322,"type":27,"marks":1323},"mip.metaplex.com",[1324,1327,1329],{"type":44,"attrs":1325},{"href":1326,"uuid":19,"anchor":19,"target":19,"linktype":47},"http://mip.metaplex.com",{"type":30,"attrs":1328},{"color":50},{"type":52},{"text":653,"type":27,"marks":1331},[1332],{"type":30,"attrs":1333},{"color":32},{"type":22,"attrs":1335,"content":1336},{"textAlign":19},[1337,1342,1351,1356,1364],{"text":1338,"type":27,"marks":1339},"Last, thanks to ",[1340],{"type":30,"attrs":1341},{"color":32},{"text":1343,"type":27,"marks":1344},"TopLedger",[1345,1348,1350],{"type":44,"attrs":1346},{"href":1347,"uuid":19,"anchor":19,"target":19,"linktype":47},"https://topledger.xyz/",{"type":30,"attrs":1349},{"color":50},{"type":52},{"text":1352,"type":27,"marks":1353}," for their data support on this month's round-up. They provide real-time monitoring of Metaplex activity and usage to the ecosystem. For additional Metaplex onchain metrics, please refer to the following ",[1354],{"type":30,"attrs":1355},{"color":32},{"text":44,"type":27,"marks":1357},[1358,1361,1363],{"type":44,"attrs":1359},{"href":1360,"uuid":19,"anchor":19,"target":19,"linktype":47},"https://analytics.topledger.xyz/metaplex/public/dashboards/T50WQTTu2Cbz8hG0vge18izUO5ghEDrWhzb92knN",{"type":30,"attrs":1362},{"color":50},{"type":52},{"text":653,"type":27,"marks":1365},[1366],{"type":30,"attrs":1367},{"color":32},"2026-08-15 00:00",[1370],{"_uid":1371,"image":1372,"video":1377,"component":178},"e94516df-8501-45ec-b3dd-c692860ece9b",{"id":1373,"alt":171,"name":171,"focus":171,"title":171,"source":171,"filename":1374,"copyright":171,"fieldtype":173,"meta_data":1375,"is_external_url":175},210792891875768,"https://a-us.storyblok.com/f/1022298/900x900/3db989be98/image4.png",{"size":1376},"900x900",{"id":19,"alt":19,"name":171,"focus":19,"title":19,"source":19,"filename":171,"copyright":19,"fieldtype":173,"meta_data":1378},{},[1380],{"_uid":1381,"image":1382,"video":1386,"component":178},"d912ba9b-d231-4332-a55e-899cb1807537",{"id":1383,"alt":171,"name":171,"focus":171,"title":171,"source":171,"filename":1384,"copyright":171,"fieldtype":173,"meta_data":1385,"is_external_url":175},1033465,"https://a-us.storyblok.com/f/1022298/804x508/24a1ace818/newsletter-full-stipple.png",{},{"id":19,"alt":19,"name":171,"focus":19,"title":19,"source":19,"filename":171,"copyright":19,"fieldtype":173,"meta_data":1387},{},[1389,1390,190],"05bf7641-79bc-4d78-86fd-dc8276c56b4d","7d402927-50e6-48ec-859d-c63ddea05553",[198],"A monthly overview of ecosystem activity and community contributions to the Metaplex protocol.","metaplex-july-round-up-2026","blog/articles/metaplex-july-round-up-2026",-770,[1397],"Monthly Round Up","1dbe32fb-73de-42af-b239-e7b3379d01a4",[],{"name":1401,"created_at":1402,"published_at":1403,"updated_at":1404,"id":1405,"uuid":190,"content":1406,"slug":1743,"full_slug":1744,"sort_by_date":19,"position":1745,"tag_list":1746,"is_startpage":175,"parent_id":228,"meta_data":19,"group_id":1747,"first_published_at":1748,"release_id":19,"lang":219,"path":19,"alternates":1749,"default_full_slug":19,"translated_slugs":19},"Metaplex Announces Genesis, A New Protocol For Token Launches on Solana","2025-07-14T16:36:30.405Z","2025-07-14T17:00:15.057Z","2025-07-14T17:00:15.069Z",68900415163825,{"seo":1407,"_uid":1408,"body":1409,"date":1726,"title":1401,"component":165,"hero_media":1727,"intro_text":171,"preview_media":1728,"related_articles":1737,"newsletter_signup":1741,"preview_description":1742},[],"b890b375-afdc-40a7-96a6-c265812827e8",[1410],{"_uid":1411,"body":1412,"component":162},"01e9aba5-cc78-4d1a-b3f9-bc1f7d611dad",{"type":17,"content":1413},[1414,1443,1450,1471,1478,1558,1565,1586,1685,1692,1712,1719],{"type":22,"content":1415},[1416,1421,1427,1431,1438],{"type":381,"attrs":1417},{"id":1418,"alt":171,"src":1419,"title":171,"source":171,"copyright":171,"meta_data":1420},68903887616369,"https://a-us.storyblok.com/f/1022298/2400x1256/b1c46857c6/frame-1073717894.jpg",{},{"text":1422,"type":27,"marks":1423},"July 16, 2025 —",[1424,1425],{"type":34},{"type":30,"attrs":1426},{"color":32},{"text":36,"type":27,"marks":1428},[1429],{"type":30,"attrs":1430},{"color":32},{"text":41,"type":27,"marks":1432},[1433,1435,1437],{"type":44,"attrs":1434},{"href":46,"uuid":19,"anchor":19,"target":19,"linktype":47},{"type":30,"attrs":1436},{"color":50},{"type":52},{"text":1439,"type":27,"marks":1440},", the tokenization protocol used for 99% of token and NFT issuance on Solana, announced today the release of Genesis, a framework for onchain token offerings. Genesis is an audited smart contract framework for launching tokens directly on the Solana blockchain, solving the transparency, front-running and trust issues that have plagued high profile token launches for years.",[1441],{"type":30,"attrs":1442},{"color":32},{"type":22,"content":1444},[1445],{"text":1446,"type":27,"marks":1447},"Onchain Token Offerings (OTOs) are a new paradigm of token launches for the internet capital markets, providing auditability and transparency for token issuances and global permissionless access to capital markets for founders and developers.",[1448],{"type":30,"attrs":1449},{"color":32},{"type":22,"content":1451},[1452,1457,1466],{"text":1453,"type":27,"marks":1454},"\"Crypto’s greatest legacy will be exporting the promise of Silicon Valley to anyone with an internet connection, and Genesis is the ignition key.\" says Stephen Hess (",[1455],{"type":30,"attrs":1456},{"color":32},{"text":1458,"type":27,"marks":1459},"@meta_hess",[1460,1463,1465],{"type":44,"attrs":1461},{"href":1462,"uuid":19,"anchor":19,"target":19,"linktype":47},"https://x.com/meta_hess",{"type":30,"attrs":1464},{"color":50},{"type":52},{"text":1467,"type":27,"marks":1468},"), a director at the Metaplex Foundation. ",[1469],{"type":30,"attrs":1470},{"color":32},{"type":22,"content":1472},[1473],{"text":1474,"type":27,"marks":1475},"Genesis provides a comprehensive onchain tool suite for token issuers to choose from:",[1476],{"type":30,"attrs":1477},{"color":32},{"type":1479,"attrs":1480,"content":1482},"ordered_list",{"order":1481},1,[1483,1498,1513,1528,1543],{"type":262,"content":1484},[1485],{"type":22,"content":1486},[1487,1493],{"text":1488,"type":27,"marks":1489},"Configurable Launch Mechanics: ",[1490,1491],{"type":34},{"type":30,"attrs":1492},{"color":32},{"text":1494,"type":27,"marks":1495},"Broad range of flexible launch mechanisms for tokens and token extensions including fixed price presales, launch pools and auctions.",[1496],{"type":30,"attrs":1497},{"color":32},{"type":262,"content":1499},[1500],{"type":22,"content":1501},[1502,1508],{"text":1503,"type":27,"marks":1504},"Fair Launches For All Participants: ",[1505,1506],{"type":34},{"type":30,"attrs":1507},{"color":32},{"text":1509,"type":27,"marks":1510},"Time-based launch pools and auctions eliminate front-running and sniping. Genesis launches are fair launches.",[1511],{"type":30,"attrs":1512},{"color":32},{"type":262,"content":1514},[1515],{"type":22,"content":1516},[1517,1523],{"text":1518,"type":27,"marks":1519},"Transparent Token Economics & Vesting:",[1520,1521],{"type":34},{"type":30,"attrs":1522},{"color":32},{"text":1524,"type":27,"marks":1525}," Visible and verifiable onchain distributions and token economics, making sure all participants have equal access to information.",[1526],{"type":30,"attrs":1527},{"color":32},{"type":262,"content":1529},[1530],{"type":22,"content":1531},[1532,1538],{"text":1533,"type":27,"marks":1534},"Airdrop & Claim Mechanisms: ",[1535,1536],{"type":34},{"type":30,"attrs":1537},{"color":32},{"text":1539,"type":27,"marks":1540},"Seamlessly distributes tokens to buyers and NFT owners through onchain airdrops and claims, synchronized with launch mechanics and liquidity migration.",[1541],{"type":30,"attrs":1542},{"color":32},{"type":262,"content":1544},[1545],{"type":22,"content":1546},[1547,1553],{"text":1548,"type":27,"marks":1549},"Liquidity Management: ",[1550,1551],{"type":34},{"type":30,"attrs":1552},{"color":32},{"text":1554,"type":27,"marks":1555},"Projects can directly allocate sale proceeds to onchain liquidity with leading DEXs, ensuring stable and fair market conditions post-launch.",[1556],{"type":30,"attrs":1557},{"color":32},{"type":22,"content":1559},[1560],{"text":1561,"type":27,"marks":1562},"Genesis will be available for launchpads and applications to integrate directly, with developer support provided by the Metaplex Foundation. Combined with Metaplex’s digital asset standards, token issuers will be able to use the full Metaplex stack from asset creation through token sale and distribution.",[1563],{"type":30,"attrs":1564},{"color":32},{"type":22,"content":1566},[1567,1572,1581],{"text":1568,"type":27,"marks":1569},"Additionally, for select projects, the Metaplex Foundation will provide direct technical launch support including a custom UI for token issuers to manage all phases of the TGE. \"Smart contracts are only half the battle - we’re here to make sure that projects get the important details right,\" explains Clay Helms (",[1570],{"type":30,"attrs":1571},{"color":32},{"text":1573,"type":27,"marks":1574},"@chelms34",[1575,1578,1580],{"type":44,"attrs":1576},{"href":1577,"uuid":19,"anchor":19,"target":19,"linktype":47},"http://chelms34/",{"type":30,"attrs":1579},{"color":50},{"type":52},{"text":1582,"type":27,"marks":1583},").",[1584],{"type":30,"attrs":1585},{"color":32},{"type":22,"content":1587},[1588,1593,1602,1607,1616,1620,1629,1633,1642,1646,1654,1658,1667,1672,1681],{"text":1589,"type":27,"marks":1590},"Early Genesis adopters include projects such as ",[1591],{"type":30,"attrs":1592},{"color":32},{"text":1594,"type":27,"marks":1595},"DeFiTuna",[1596,1599,1601],{"type":44,"attrs":1597},{"href":1598,"uuid":19,"anchor":19,"target":19,"linktype":47},"https://x.com/DeFiTuna",{"type":30,"attrs":1600},{"color":50},{"type":52},{"text":1603,"type":27,"marks":1604},", ",[1605],{"type":30,"attrs":1606},{"color":32},{"text":1608,"type":27,"marks":1609},"Pipe Network",[1610,1613,1615],{"type":44,"attrs":1611},{"href":1612,"uuid":19,"anchor":19,"target":19,"linktype":47},"https://x.com/pipenetwork",{"type":30,"attrs":1614},{"color":50},{"type":52},{"text":1603,"type":27,"marks":1617},[1618],{"type":30,"attrs":1619},{"color":32},{"text":1621,"type":27,"marks":1622},"Portals",[1623,1626,1628],{"type":44,"attrs":1624},{"href":1625,"uuid":19,"anchor":19,"target":19,"linktype":47},"https://x.com/_portals_",{"type":30,"attrs":1627},{"color":50},{"type":52},{"text":1603,"type":27,"marks":1630},[1631],{"type":30,"attrs":1632},{"color":32},{"text":1634,"type":27,"marks":1635},"Play Solana",[1636,1639,1641],{"type":44,"attrs":1637},{"href":1638,"uuid":19,"anchor":19,"target":19,"linktype":47},"https://x.com/playsolana",{"type":30,"attrs":1640},{"color":50},{"type":52},{"text":1603,"type":27,"marks":1643},[1644],{"type":30,"attrs":1645},{"color":32},{"text":1132,"type":27,"marks":1647},[1648,1651,1653],{"type":44,"attrs":1649},{"href":1650,"uuid":19,"anchor":19,"target":19,"linktype":47},"https://x.com/Collector_Crypt",{"type":30,"attrs":1652},{"color":50},{"type":52},{"text":1603,"type":27,"marks":1655},[1656],{"type":30,"attrs":1657},{"color":32},{"text":1659,"type":27,"marks":1660},"Shaga",[1661,1664,1666],{"type":44,"attrs":1662},{"href":1663,"uuid":19,"anchor":19,"target":19,"linktype":47},"https://x.com/playonshaga",{"type":30,"attrs":1665},{"color":50},{"type":52},{"text":1668,"type":27,"marks":1669},", and ",[1670],{"type":30,"attrs":1671},{"color":32},{"text":1673,"type":27,"marks":1674},"Goated",[1675,1678,1680],{"type":44,"attrs":1676},{"href":1677,"uuid":19,"anchor":19,"target":19,"linktype":47},"https://x.com/goatedcom",{"type":30,"attrs":1679},{"color":50},{"type":52},{"text":653,"type":27,"marks":1682},[1683],{"type":30,"attrs":1684},{"color":32},{"type":22,"content":1686},[1687],{"text":1688,"type":27,"marks":1689},"Metaplex, as the largest tokenization platform in crypto powering $10 billion in transaction value across the creation of 920 million assets, leverages Solana's existing strengths of high throughput, low costs, and robust security to deliver the most comprehensive solution for launching tokens. Its proven expertise in asset creation, distribution, and management ensures that projects launching with Genesis benefit from a seamless and secure experience across all aspects of their token's journey. ",[1690],{"type":30,"attrs":1691},{"color":32},{"type":22,"content":1693},[1694,1699,1708],{"text":1695,"type":27,"marks":1696},"Projects interested in leveraging Genesis for their upcoming token launches are encouraged to visit ",[1697],{"type":30,"attrs":1698},{"color":32},{"text":1700,"type":27,"marks":1701},"genesis.metaplex.com",[1702,1705,1707],{"type":44,"attrs":1703},{"href":1704,"uuid":19,"anchor":19,"target":19,"linktype":47},"https://genesis.metaplex.com/",{"type":30,"attrs":1706},{"color":50},{"type":52},{"text":653,"type":27,"marks":1709},[1710],{"type":30,"attrs":1711},{"color":32},{"type":22,"content":1713},[1714],{"text":149,"type":27,"marks":1715},[1716,1717],{"type":34},{"type":30,"attrs":1718},{"color":32},{"type":22,"content":1720},[1721],{"text":1722,"type":27,"marks":1723},"Metaplex (MPLX) powers one of the largest blockchain developer ecosystems in the world with onchain infrastructure used to create nearly every token and NFT on Solana and the Solana Virtual Machine (SVM). Used by leading launchpads, marketplaces, games, wallets, and other apps, Metaplex has generated over $36mm in revenue through the creation of over 920 million assets and over $10 billion in transaction value.",[1724],{"type":30,"attrs":1725},{"color":32},"2025-07-14 00:00",[],[1729],{"_uid":1730,"image":1731,"video":1735,"component":178},"35fa05ee-a084-42f9-82ef-b5c24aec74be",{"id":1732,"alt":171,"name":171,"focus":171,"title":171,"source":171,"filename":1733,"copyright":171,"fieldtype":173,"meta_data":1734,"is_external_url":175},68903014824303,"https://a-us.storyblok.com/f/1022298/1536x1024/63eeb02fe0/genesis.png",{},{"id":19,"alt":19,"name":171,"focus":19,"title":19,"source":19,"filename":171,"copyright":19,"fieldtype":173,"meta_data":1736},{},[1738,1739,1740],"a866f41c-28bc-4f88-9573-ae9199e45120","e15c5bcb-4bdb-4309-ba0e-8226e282891e","3c2e90d7-ef00-4637-a24b-f3afb718039d",[198],"Metaplex, the tokenization protocol used for 99% of token and NFT issuance on Solana, announced today the release of Genesis, a framework for onchain token offerings.","metaplex-announces-genesis-a-new-protocol-for-token-launches-on-solana","blog/articles/metaplex-announces-genesis-a-new-protocol-for-token-launches-on-solana",-620,[227],"6bf7c0c3-eaeb-4743-97c6-6b74abd7ceae","2025-07-14T16:48:48.969Z",[],1790196938004]